{"id":46079,"date":"2016-05-24T12:13:01","date_gmt":"2016-05-24T15:13:01","guid":{"rendered":"https:\/\/www.magazine.newbrandtech.com.br\/?p=46079"},"modified":"2016-05-24T12:13:01","modified_gmt":"2016-05-24T15:13:01","slug":"google-lanca-jaqueta-inteligente-em-parceria-com-levis","status":"publish","type":"post","link":"https:\/\/magazine.newbrandtech.com.br\/?p=46079","title":{"rendered":"Google lan\u00e7a jaqueta inteligente em parceria com a Levi&#8217;s"},"content":{"rendered":"<p>Quando a gente fala em <em>Google Wearables<\/em>, logo vem a nossa mente o Google Glass (R.I.P) ou Android Wear, que est\u00e1 ficando melhor, mas ainda n\u00e3o \u00e9 amplamente utilizado, certo? Pois a nova parceria entre o Google e a Levi\u2019s vai mudar o que entendemos sobre tecnologia integrada a roupa.\u00a0\u201c<strong>Project Jacquard<\/strong>\u201d \u00e9 uma jaqueta inteligente, parte da linha Levi&#8217;s dedicada a ciclistas, a Commuter, que permite operar fun\u00e7\u00f5es do celular, como mudar de m\u00fasica ou atender a uma liga\u00e7\u00e3o, na superf\u00edcie da pr\u00f3pria roupa.<\/p>\n<h4>Como funciona<\/h4>\n<p>O centro dessa tecnologia \u00e9 um tecido especialmente tramado com fio condutor, que permite que ele funcione como um teclado t\u00e1til interativo. A borda de uma das mangas \u00e9 feita desse tecido, um touchpad alimentado por um pequeno receptor wifi, conectado\u00a0a bra\u00e7adeira da manga. Essa bra\u00e7adeira, que pode ser recarregada via USB, tamb\u00e9m \u00e9 equipada com uma luz LED que muda de cor de acordo com a fun\u00e7\u00e3o que voc\u00ea est\u00e1 ativando.<\/p>\n<figure id=\"attachment_46082\" aria-describedby=\"caption-attachment-46082\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"46082\" data-permalink=\"https:\/\/magazine.newbrandtech.com.br\/?attachment_id=46082\" data-orig-file=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3.png\" data-orig-size=\"640,458\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"jaqueta-google-levis-3\" data-image-description=\"\" data-medium-file=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3-300x215.png\" data-large-file=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3.png\" class=\"wp-image-46082 size-full\" src=\"https:\/\/www.magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3.png\" alt=\"jaqueta-google-levis-3\" width=\"640\" height=\"458\" srcset=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3.png 640w, https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3-300x215.png 300w, https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3-349x250.png 349w, https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-3-400x286.png 400w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-46082\" class=\"wp-caption-text\">Reprodu\u00e7\u00e3o\/Mashable<\/figcaption><\/figure>\n<p>Os gestos e fun\u00e7\u00f5es dessa tecnologia s\u00e3o definidos atrav\u00e9s de um aplicativo de smartphone, que permite que voc\u00ea mapeie e configure gestos para os aplicativos que voc\u00ea usa. Por enquanto, existem cerca de oito gestos diferentes, que s\u00e3o usados para controlar os v\u00e1rios aplicativos suportados, que podem ser servi\u00e7os do Google, como mapas e pesquisa, ou aplicativos de terceiros, como Strava e Spotify, ambos j\u00e1 trabalhando com o Google nessas integra\u00e7\u00f5es.<\/p>\n<figure id=\"attachment_46081\" aria-describedby=\"caption-attachment-46081\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"46081\" data-permalink=\"https:\/\/magazine.newbrandtech.com.br\/?attachment_id=46081\" data-orig-file=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2.png\" data-orig-size=\"640,322\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"jaqueta-google-levis-2\" data-image-description=\"\" data-medium-file=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2-300x151.png\" data-large-file=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2.png\" class=\"wp-image-46081 size-full\" src=\"https:\/\/www.magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2.png\" alt=\"jaqueta-google-levis-2\" width=\"640\" height=\"322\" srcset=\"https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2.png 640w, https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2-300x151.png 300w, https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2-497x250.png 497w, https:\/\/magazine.newbrandtech.com.br\/wp-content\/uploads\/2016\/05\/jaqueta-google-levis-2-400x201.png 400w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-46081\" class=\"wp-caption-text\">Foto: Google<\/figcaption><\/figure>\n<p>D\u00e1 uma olhada nesse v\u00eddeo:<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/yJ-lcdMfziw\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Segundo Paul Dillinger, chefe global de produtos Levi&#8217;s, o pre\u00e7o ficar\u00e1 &#8220;bem dentro&#8221; da faixa de valores do resto da linha <a href=\"http:\/\/www.levi.com\/US\/en_US\/features\/commuter\">Levi&#8217;s Commuter<\/a>, em que as jaqueta custam entre\u00a0US$\u00a0\u00a0148 e US$ 178, cerca de R$ 525 e R$ 632, respectivamente.\u00a0O\u00a0wearable deve ser lan\u00e7ado no segundo semestre de 2017.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quando a gente fala em Google Wearables, logo vem a nossa mente o Google Glass (R.I.P) ou Android Wear, que est\u00e1 ficando melhor, mas ainda n\u00e3o \u00e9 amplamente utilizado, certo?<\/p>\n","protected":false},"author":3,"featured_media":46080,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[10],"tags":[5233,5234],"class_list":["post-46079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moda","tag-google-jacquard","tag-levis-commuter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.4 - 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