{"id":1570,"date":"2008-10-28T19:57:53","date_gmt":"2008-10-29T02:57:53","guid":{"rendered":"http:\/\/www.mistermag.com.br\/?p=1570"},"modified":"2010-06-17T17:27:01","modified_gmt":"2010-06-17T20:27:01","slug":"pepsi-2","status":"publish","type":"post","link":"https:\/\/magazine.newbrandtech.com.br\/?p=1570","title":{"rendered":"Pepsi"},"content":{"rendered":"<p style=\"text-align: left;\">Mesmo com tantas incertezas, queda de bolsa, bancos quebrando, a Pepsi Co. respirou fundo, pagou alguns milh\u00f5es de d\u00f3lares por uma nova logo e desde a semana passada colhe a resposta de formadores de opini\u00e3o sobre sua nova &#8220;cara&#8221;. Adeus \u00e0 fonte que, desde 1962, enfeitava o refrigerante. Ontem, a empresa enviou a seletos formadores de opini\u00e3o tr\u00eas pacotes, postados seperadamente. Um com cinco latas com as logos de\u00a0 1898 a 1950. O segundo, contendo cinco latas com as logos de 1962 a 1998 e, por fim, um terceiro com o novo design estampando\u00a0seis latinhas cheias, um DVD com os 110 anos de trajet\u00f3ria da marca e, claro, imagens de todas as linhas de produtos e suas novas apar\u00eancias. Tamb\u00e9m faz parte da a\u00e7\u00e3o, uma sala criada no <em><a href=\"http:\/\/friendfeed.com\/\">Friendfeed<\/a><\/em> (uma rede de relacionamentos criada por ex-funcion\u00e1rios do Google) com o nome de Pepsi Cooler, onde os aficionados pelo l\u00edquido podem expor suas opini\u00f5es\u00a0sobre o novo desenho. E voc\u00ea, gostou?<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Refrigerante centen\u00e1rio investe em nova logo<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[10],"tags":[1389,1503,1597],"class_list":["post-1570","post","type-post","status-publish","format-standard","hentry","category-moda","tag-new-pepsi-logo","tag-pepsi","tag-refrigerante"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pepsi - Mistermagazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mistermagazine.com.br\/pepsi-2\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pepsi - Mistermagazine\" \/>\n<meta property=\"og:description\" content=\"Refrigerante centen\u00e1rio investe em nova logo\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mistermagazine.com.br\/pepsi-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Mistermagazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Mistermagazinebr\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/zrochamarcia\" \/>\n<meta property=\"article:published_time\" content=\"2008-10-29T02:57:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2010-06-17T20:27:01+00:00\" \/>\n<meta name=\"twitter:label1\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mistermagazine.com.br\/#website\",\"url\":\"https:\/\/www.mistermagazine.com.br\/\",\"name\":\"Mistermagazine\",\"description\":\"Consultoria de imagem e guia de estilo para homens\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.mistermagazine.com.br\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mistermagazine.com.br\/pepsi-2\/#webpage\",\"url\":\"https:\/\/www.mistermagazine.com.br\/pepsi-2\/\",\"name\":\"Pepsi - 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